Through my photographs I suggest a more watchful view of the world that surrounds us. I am always looking for hidden images. My interest is centered on how a more critical and deeper look can be revealing. Through attentive observation is it possible to see more than what is immediately presented? I challenge the viewer to question what is offered and what can be perceived, an analytical exercise that goes beyond the images. The image itself is secondary. What matters is the possibility of recreating the subject through analysis, which may vary from one viewer to another.
Carlos Jordao was born in Rio de Janeiro, Brazil. In 2011, after a successful 19-year career as a corporate executive, he decided to devote himself full time to fine art photography. Having lived most of his life in Brazil, due to the characteristics of his previous work he had the opportunity to travel around the country, from large cities like Sao Paulo, with its 11 million inhabitants, to remote villages in the Amazon rainforest. It was during this period that he developed his habit of walking the city streets observing the small details that were unique in each region, but constantly going unnoticed by many people. Walking the world collecting singular images of apparently ordinary subjects became a striking feature of his work as a photographer. Jordao received an Honorable Mention Award in Fine Art in 2013 IPA – International Photography Award (sister-effort of The Lucie Foundation) and was a Nominee at the 8th Annual Black & White Spider Awards, having exhibited his work in Florida and Vermont. Carlos currently lives in Miami, Florida where he is working on his Master of Fine Arts degree in Visual Arts.