Entry Title: "SINGH"
Name: Amit and Naroop , United Kingdom
Category and Expertise: Portrait_P, Professional


Entry Description: The turban and beard are the most powerful symbols of the identity of a Sikh man – this project, ‘Singh’, is a celebration of that identity. Many religions determine the way their followers look, but none have such a definite ‘look’ as Sikhism. And with 30 million Sikhs in the World, there are almost as many ways to wear the turban and beard as there are Sikhs. Sikhs are in all walks of life. The subjects in this project are businessmen, boxers, IT professionals, doctors, fashion stylists, temple volunteers, magicians, all adapting and interpreting the Sikh traditions in their own way.

About the Artist:

Raised in West London we were brought together on a shoot for a mutual friend. The shoot was a big success, exceeding all expectations, and we realised we shared a very special creative chemistry. The partnership was born. In the first stage of our career we made our mark in music photography. We were, and still are, the choice for many of the UK’s biggest stars. As the years passed, we broadened our horizons. We are still passionate about music photography, but our work has expanded to embrace advertising and publishing as well as actors, comedians and sportsmen, all interpreted with our characteristic passion and intense visual style. We are also heavily involved in work in the community, working as mentors for the Princes Trust and for Teenage Cancer Trust helping young, aspiring photographers to realise their dreams.